Negative Underwear
Comfortable Underwear For Women
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Comfortable Underwear For Women
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30 daysLaunch Year
2014Country
Founded in 2014 by Marissa Vosper and Lauren Schwab, Negative Underwear is a brand dedicated to women's lingerie and loungewear. It champions a minimalist approach, crafting pieces that emphasize comfort, functionality, and superior fit over traditional, ornate styles.
Childhood friends Vosper and Schwab launched the company to fill a void in the market for premium, comfortable, and subtly designed intimate apparel. Their core objective is to empower women through garments that inspire confidence and ease, liberating them from the typical constraints of conventional lingerie.
The brand's collection features bras, underwear, bodysuits, and loungewear. Renowned for its high-quality materials and seamless builds, the clothing offers a sensation of being almost unnoticeable. Signature products like the Sieve Non-Wire Bra and the Whipped Triangle Bra are celebrated for delivering adaptable support and a natural silhouette.
A minimalist ethos is central to the brand's identity, expressed through clean lines and a palette of neutral tones. By forgoing superfluous decoration, Negative Underwear creates versatile essentials that blend effortlessly into any wardrobe, merging everyday comfort with timeless style.
Ethical production is a fundamental commitment for the brand. It partners with factories owned by women, which maintain certifications like OEKO-TEX and WRAP. This ensures manufacturing occurs under fair labor standards and utilizes sustainable materials.
From its launch, Negative Underwear has earned acclaim for its dedication to comfort, quality, and a positive body image. It has been highlighted in numerous fashion media outlets and built a devoted following that values its combination of refined simplicity and principled production.
Through its focus on comfort, ethical practices, and minimalist design, Negative Underwear presents a modern choice in intimate apparel, appealing to those who desire both practical function and elegant style.

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